Objectified

Objectified: "

Gary Hustwit is an independent filmmaker, but probably not the kind you’re used to. For his directorial debut, he made a film about the typeface Helvetica. Now, it’s a beloved font and all, but a whole movie? Well, that’s the kind of guy Hustwit is. He’s also the kind of guy who was the VP of Salon.com in 2000 and produced a heart-wrenching documentary film about what happens behind the scenes of a band on the rise — in his film’s case, the band was Wilco and the film was I am Trying to Break Your Heart. Nowadays, Hustwit is in the midst of working on Objectified, a film that takes a look at the creative work that goes into industrial design and how good design shapes our lives for the better

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